Idaho International Dance Festival Website Design
the project
Idaho International Dance Festival is a time-honored tradition in the community. But an ill-timed rebrand and a worldwide pandemic left their website in shambled.
I set out to redesign their website and improve the user experience with a new layout and web-optimized content. This, along with a new content strategy, will help pave the way for a strong return to the festival.
my role
I worked underneath the communications director to create an all-new WordPress website, wireframing, designing, and coding the website theme. I also optimized images and re-wrote content to effectively increase SEO.